The Making of a NYT Best-Seller: Launching Guy Fieri's Cookbook: Part Three

posted Monday, May 23, 2011 by Rebecca Brooks

Today we are wrapping up our journey Behind the Purple Door to Guy Fieri’s Guy Fieri Food  book launch with his last appearance on The View.  

The View put together an out of this world Cinco de Mayo segment.  From the Shrimp & Potato-Topped Spinach Tostados and No Can Beato This Taquito to Tex Wasabi’s Koi Fish Tacos, the food was an incredible hit.  All of the hosts were in on this segment and everyone was eating!  For details and recipes, visit http://bit.ly/jkUfOY & http://bit.ly/lyRI5w  and check out Guy’s behind the scenes View Tube interview. There was even an appearance by yours truly in the orange sweater (oops I thought I was out of the shot!). 

In addition to the segments I shared with you, Guy had 20+ morning show interviews during a Satellite Media Tour (which his publisher booked) including Associated Press Television, Better TV, LXTV, Bloomberg News, AOL and Sirius XM radio.  

Are you exhausted just thinking about all of the details that went into the launch? If you want to know how much time actually goes into a 4-6 minute segment on television, the answer is revealed here…I guarantee you won’t believe it. 

After the countless hours of work are through and we look back at our whirlwind week…there is nothing more rewarding than seeing Guy Fieri Food on the NYT Best Sellers List! We are so passionate about what we do, and couldn't ask for a better indication of a job well done!