posted Thursday, February 21, 2013 by Lindsay Smith
Valentine’s Day is like Jacques Torres' Super Bowl Sunday. It's the time of year where he launches sassy new items such as Chocolate Lipsticks, and “Do Not Disturb” Door hangers, and brings back all-time favorites like the Spank Me chocolate lollipop, Champagne Truffles, I Love You Puzzle ....and everything in between. It's an exciting time for us - each year we challenge ourselves to secure more press than the last. Countless interviews and 7 video shoots later, here's a peek at our results:
In honor of National Chocolate Month, Jacques Torres Chocolate was named one of America’s Top 10 Chocolate Shops by Relish.com:
And one of NYC’s best Chocolates by Time Out NY Kids:
And by Elle UK:
From Product Reviews and Round-ups:
The Daily Meal featured Jacques as the first stop on an Artisanal treats tour of NYC:
So did The USA Today:
And DNA Info:
New York Magazine loved his Spanker Lolli-pops and I Love You Puzzle:
FoxNews.com shared two of Jacques’ dessert recipes you can make at home for your Valentine.
YumSugar reviewed Jacques’ 'Loves Me, Loves Me Not' Bon Bon Box, and they loved it!
iVillage.com loved Jacques’ Unique and Edible I Love You Puzzle:
Jacques’ Valentine’s Day Chocolate Lipsticks made the Valentine's Day Treats round-up on Real Simple:
And the Top 10 Gift Guide on HuntingForTheVeryBest.com:
The Wall Street Journal touted his Kissing Game, as a tribute to the unordinary Valentine’s Day Gift
MarketWatch.com loved this –out of the box- chocolate gift idea too!
To Chocolate Making (and tasting!) Videos:
Yahoo! Finance entered Jacques Champagne Truffles into a Chocolate Taste Test, (SPOLIER ALERT: they came out on top!)
AskMen.com needed Valentine’s Day Chocolate ideas for the ladies:
Channel One News and Jacques delved into the science behind chocolate, and love:
Wall Street Journal’s website asked “Why does eating chocolate make you feel so good?”
The Marie Osmond Show thought Jacques’ Chocolate was a perfect gourmet gift that could be ordered online, and delivered right to your door:
Jacques shared the secrets of his success and what National Chocolate Month meant to him with WomenWorking.com:
Jacques shares his secrets of great chocolate with Bloomberg TV’s Pimm Fox:
Editors and producers know that their readers will love Jacques’ holiday treats because they’re outside of the “heart-shaped” box.
As the holiday comes to a close, we’ve learned that the busiest time of year for a chocolatier can also be the most fun time of year for a chocolatier’s publicist!
“Cheep Cheep”…. “Baaaa, Baa”….
What’s that we hear right around the corner? It must be time for the Easter rollout!
Bring it on!