Social media is an invaluable tool for creating buzz, branding and building relationships. Our team of executives provides knowledge and expertise in a fast-growing social landscape, offering strategic planning and execution to boost brand awareness, drive traffic and increase revenue. We not only counsel clients on how to maximize social media presence, but also utilize platforms such as Twitter, Facebook, Pinterest and Instagram to promote them, inform and interact with media and listen and engage with communities to build loyal brand advocates.
Having a positive relationship with the media is one of the most important aspects of successful public relations. The Brooks Group has continuously secured prominent national and regional placements in print, television, radio and online outlets over the past twelve years.
We have the ability to recognize and creatively promote personalities, services and products, and work to develop stories from inception to completion. We are experienced in building and developing brands and spokespersons, and are constantly tracking trends and news to strategically craft pitch ideas. The team develops strategies based on clients' goals and plans daily, weekly and monthly outreaches to generate maximum placements.
You only have one chance to make a first impression. The Brooks Group offers a consulting service for companies and individuals who are not quite ready for a full time public relations campaign. We provide advice and strategic planning on a range of essentials from style and image consulting to press material creation, message development and branded materials.
Media & Book Tours
The Brooks Group has extensive experience coordinating and staffing media tours to support large and small scale product and book launches. We work directly with the publisher to map out the most targeted markets and accompany clients on tour to ensure smooth signings and facilitate press interviews.
Celebrity Product Placement
We constantly introduce our products to television and movie hair and makeup artists across the country in order to get feedback for the media and ultimately develop celebrity lists for our clients. In addition, we have strong relationships with Talent Agents which enables us to introduce products directly to targeted celebrities.
Special Events & Promotions
We are experienced at conceptualizing and orchestrating both events and promotions from start to finish. The Brooks Group handles everything from developing and managing clients budgets to comprehensive media outreach programs.
We have a successful history of presenting and coordinating gifting opportunities that benefit the brand and place product in the hands of target consumers and influencers.
The Brooks Group facilitates media training to ensure that clients learn to credibly and comfortably deliver key messages for their broadcast and print interviews. We provide counseling on how to assert control in an interview and how to get a message across in a compelling way.